Australia's Specialist Coach for CTOs and CIOs

30 years as a CEO, CTO, Chief Growth Officer, Chair, Director and investor in Australian digital businesses — brought to bear on the leadership challenges that define your success as a CIO or CTO.

Andy Sheats, CTO coach and CIO mentor, Melbourne Australia - Venn Diagram - CTO Coach and Mentor for Tech Leaders in Digital Business Australia.

With 30+ years as a digital business leader, I’ve served digital organisations as CEO, CTO, COO, CGO, and more. I am also a digital business founder, investor, non-executive director, and Chairperson. I’ve started and scaled companies, led multiple digital transformations, and thrived in fast-paced, competitive markets. My aim has always been to leave every organisation better, more customer-focused, and more employee-friendly than when I joined.

Andrew Haddad, Group CIO at AGL — executive coaching client

What Clients are Saying… “Andy genuinely adds value to make me a more effective CIO”

“Andy brings a rare ability to quickly understand the real challenges facing CIOs and CTOs. He provides clear, practical executive coaching and guidance that genuinely adds value to make me a more effective CIO. Andy is a thoughtful, pragmatic, and highly effective. I’d confidently recommend Andy to any technology leader looking to sharpen their executive impact and navigate complexity with greater confidence.”

Andrew Haddad - Group CIO @ AGL Limited

Bridging the Gap: From Technical Expert to Strategic Leader

Technical competence is table stakes to become a CTO or CIO. But here's the bad news — it won't get you a seat at the executive table, and it certainly isn't enough to keep you there.

The transition from "managing the tech" to "leading the business" requires you to learn what it means to scale your leadership — to lead and influence people who don't know you yet, and who you don't yet know. It requires you to articulate and prioritise a compelling vision of how your technology team powers your organisation's ability to do something that actually matters in the world. In short, it requires a complete refactoring of your professional identity.

Your team — whether they tell you or not — want to work on something that matters. They want to know they're contributing to something worth contributing to. Without that, you're an operations manager with a bigger budget — trying to stretch what got you here into something it was never designed for.

As Marshall Goldsmith puts it: “what got you here won't get you there.”

How We Work Together

A Coach Who Has Been in That Room

Most executive coaches can tell you what good leadership looks like. What they can't tell you is what it actually feels like to be the CTO when the CEO wants to know why the transformation is behind schedule — or the CIO explaining to the board why the AI strategy isn't delivering yet.

I've been in that room. Not as a coach, but as the person accountable for the answer. As a CTO, CEO, Chief Growth Officer, and Founder in Australian digital businesses, I understand the translation layer between the engineering floor and the boardroom — not as a concept, but as lived experience.

That context means we get to the real issues faster. I don't traffic in generic leadership theory. I bring 30 years of high-stakes digital business experience to bear on the specific challenges you're facing right now.

My approach combines the data-driven insights of the Leadership Circle Profile with a proven 6-Stage coaching process — specifically designed for the unique pressures of the technology function.

Based in Melbourne, I work with CIOs and CTOs across Australia and the APAC region.

Learn more about my story and experience →

The Roadmap: A 6-Stage Process for CTOs, CIOs and Digital Business Leaders

Great leaders were not “born that way”. They built the skills — deliberately, over time, with the right support. I developed my 6-stage CTO coaching process to help technology leaders achieve this by shifting their focus from personal achievement to greater impact by working with and through others. This methodology ensures we aren't just discussing the problems; we are systematically building the capabilities required to lead at the highest level.

Explore the 6-Stage Leadership Roadmap →

The Leadership Circle Profile: A Diagnostic for Modern Tech Leaders

We use the Leadership Circle Profile (LCP) as a "Leadership MRI" to map your internal operating system. By identifying key leadership competencies and uncovering hidden "failure modes" that emerge under pressure—such as defensive arrogance, perfectionism, or over-control—we can resolve bottlenecks in your leadership style.

How the Leadership MRI transforms tech leaders →

The Proof: Case Studies & Real Results

From winning the Board's trust for a permanent CIO role to helping an "emerging catalyst" transition into a Head of Growth, my work is defined by one measure: does your CEO, board and team experience you differently at the end than at the start? I have mentored leaders across major Australian energy brands, Big Four spin-outs, and high-growth fintech startups, helping them move from "Subject Matter Expert" to indispensable strategic confidant.

Read the Case Studies & Real Results →

Australian CTO and CIO coaching clients including: realestate.com.au, Open Universities, AGL, UniSA, Alinta, Adelaid University, Guild, Aussie Broadband, AUSIX

My mission is simple

I coach and mentor technology leaders to expand their leadership capacity and drive lasting change that transforms their teams and organisations.

Let’s discuss your leadership objectives. If it’s a good fit, perhaps we can work together. If not, then that’s ok too.

Download my coaching bio

Questions About CTO Coaching

  • Most executive coaches come from HR or generalist business backgrounds. As a specialist CTO coach, I bring 30 years of experience "in the seat" as a CTO, CEO, and Founder in digital businesses. I understand the specific pressures of managing technical debt, engineering culture, and the "translation layer" between the server room and the Boardroom. This high-context mentoring means we spend less time explaining the tech and more time solving your tech leadership challenges.

  • Think of the Leadership Circle Profile as a "Leadership MRI." For many tech leaders, growth is often stalled by "reactive" habits—like perfectionism, over-attachment to technical detail, or defensive stances. The LCP provides a data-driven 360-degree view that reveals these patterns. By "debugging" your leadership style, we can shift your focus toward creative, strategic influence and authentic executive presence.

  • I work with current CTOs, CIOs, and VPs of Engineering, as well as high-potential tech leaders preparing for their first C-suite role and leaders in Australian digital businesses. My 6-Stage Tech Leadership Roadmap is specifically designed to help leaders bridge the gap between functional expertise and enterprise-level executive leadership. Whether you are navigating a CIO or CTO transition or scaling a startup in Australia, the coaching is tailored to your specific career inflection point.

  • While I am based in Melbourne and love to meet in person over a good coffee, I provide CTO coaching and mentoring to tech leaders across all of Australia and the APAC region via high-quality remote sessions. This allows for flexible scheduling that fits the demanding pace of a digital business leader, ensuring consistent progress regardless of your location.

  • Most impactful shifts in leadership capacity take time. A typical engagement usually spans six months, allowing us to move through the diagnostic phase (LCP), implement the Leadership Roadmap, and navigate real-time business challenges as they arise. This ensures that the changes we make are sustainable and produce measurable results for both the leader and the organization.

More questions answered in my FAQ. Click here to visit the FAQ —>